Facebook is the largest social network around the world and has more than 1 billion users. The widespread reachability and vast possibilities make Facebook an interesting advertising resource. The Netherlands has roughly 7.5 million users by now, 44% of which are active daily, sharing posts, photos and videos with friends, family and other users with shared interests.
Our consultants have considerable advertising experience on Facebook. We employ a comprehensible step-by-step plan for online campaigns. We also work closely with Facebook consultants and use segmentation techniques and advanced optimisation methods and we measure the target groups identified by you. This enables us to improve the success of your Facebook advertisements.
With Facebook Ads, you can create advertisements aimed at specific target groups based on different criteria. Facebook Ads target based on profile characteristics, activities and interests. The perfect way to reach your target group!
Users can click through to your website via the advertisements, so the goal of the campaign can be reached. Another way is to have the advertisements divert to your Facebook Fanpage to expand your social network.
The costs for Facebook advertising depend on the method chosen. For example, one can pay based on cost per click (CPC) or cost-per-thousand impressions (CPM). Expand Online takes care of customised Facebook Ads campaigns, and we review the various steps with you.
With Facebook advertising, we can focus extensively on your target group. The advertisements have ample possibilities to convey your message and image. If launched, advertisements can also generate many (free) ‘social clicks’, because the advertisements cause a viral effect. Expand Online ensures that insight is provided into the quality of the traffic that is generated by the Facebook advertisements, to then launch the campaign in the best possible way.